News - Author: CAP Marketing

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Headed by Matt Thompson, Marketing Director, CAP's Marketing team consists of 15 specialists that span marketing, communications, public relations, commercial pricing, research, campaign development, graphic design and product management. Our aim is to exceed customer expectations by delivering relevant, timely and quality communications.

CAP Extras weekly news roundup

Well it’s that time of year again and as we all head down to the NEC we're enthusiastically awaiting all the new offerings. As part of the industry we are there to show the riding world what is on offer for next year, catch up with fellow industry professionals and set out a plan for the coming year...

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CAP Extras weekly news roundup

With independent dealers becoming ever more ‘scientific’ in their stocking policies, the days of just buying a ‘nice’ car at the ‘right’ price are gone. Read how many dealers are doing more research than ever to identify the cars that will sell best for them…

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